From a Building Blooms a Neighborhood

When building the luxury Queens West neighborhood in Long Island City, Rockrose sought out the highest-quality retailers to fulfill the service demands of its residents.  As a result, we proudly brought Duane Reade, Food Cellar, Shi Restaurant and Blue Streak Wines to the now thriving area.


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Creating Opportunity to Maximize Appeal

Sometimes ingenuity goes a long way.  At The Archive at 666 Greenwich Street, we turned our creativity full on when trying to secure a health club for the building.  What first seemed a monumental task became a huge success when we made the most of an opportunity.


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Bringing the First Whole Foods to Manhattan

When seeking a grocery operator for the luxury condominium Chelsea Mercantile at 252 Seventh Avenue, Rockrose looked beyond Manhattan to natural and organic food retailer Whole Foods.  Instantly seeing the value this prominent retailer could bring to the project, we succeeded in bringing the first Whole Foods to Manhattan.  


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Retail Property

Jackson Avenue, Long Island City - Retail

Jackson Avenue, Long Island City - Retail

Fast-changing LIC presents a rare opportunity for retailers. By day and by night, it offers a customer base eager for an eclectic mix of stores, cafes, galleries and more.  Innovative, modern residential buildings house thousands of young professionals, entrepreneurs and artists, with many more apartments coming on the market in 2018. 

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